Amazon SES is one of the low-priced e-mail delivery systems available at present, attractive to businesses seeking to cut back on e-mail marketing expenses. Compared to MailChimp, which charges $350 for the same volume of emails, Amazon SES allows you to send 100,000 emails for only $69.7.

The pricing mechanism is simple: pay as you go, which allows you 3,000 free emails every month. After that, it is $0.10 for every 1,000 emails sent. If you cross a threshold of 50M to 100M emails a month, the rates drop to $0.02 for every 1,000 emails sent. Users of Amazon EC2 or AWS Elastic Beanstalk can send 2,000 free messages a day thanks to a promotion from AWS.

This article will cover everything Amazon SES pricing entails and how it can be compared with other email providers and for maximizing the value of your email marketing dollar in 2025.

Amazon SES Pricing

Amazon SES bases its pricing on three core components: email sending, IP addresses, and incoming email processing. These elements help you calculate the total cost of email operations.

Email Sending Pricing A free tier that allows up to 3,000 messages monthly is available for the first year. Users pay $0.10 per 1,000 emails sent after exceeding this limit. High-volume senders get better rates, especially when they have managed dedicated IPs. Prices can drop to $0.02 per 1,000 emails if monthly volumes range between 50M-100M.

IP Address Options and Costs Amazon SES provides four distinct IP configurations:

Managed dedicated IPs are priced in sliding scales: $0.08 per 1,000 emails for the bracket of 0-10M, $0.04 for 10M-50M, and $0.02 for 50M-100M emails in a month.

Incoming email Amazon SES charge is $0.10 for every 1,000 incoming messages. Any messages over 256 KB heavy will incur an extra charge of $0.09 for each 1,000 chunks, with all such chunks weighing 256 KB each. For instance, a 768 KB message will be accounted for as three boxes.

Amazon SES Pricing Comparison with different Email Marketing Tools

AWS SES stands out among the email marketing service providers owing to its simple pay-as-you-go price. The basic SendGrid plan offered at $14.95 a month permits up to 40,000 emails, while AWS SES offers the same number of emails for $4.00.

AWS SES vs SendGrid Pricing Breakdown

SendGrid uses a tiered pricing system starting at $14.95 a month for sending up to 50,000 emails monthly, while AWS SES maintains a steady rate at $0.10 per 1,000 emails. This shows quite the difference in volume against each other:

Cost Comparison with Other Email Service Providers

AWS SES prices are competitive in the market. Companies that host applications on Amazon EC2 get 62,000 free emails monthly. AWS SES’s dedicated IP costs $24.95 monthly, which beats SendGrid’s $30.00 price tag.

Feature-to-Price Value Analysis

AWS SES comes with essential features like:

• Email marketing automation and testing
• HTML-based email templating
• Complete email statistics
• Advanced security protocols

AWS SES delivers these features at lower costs. The platform includes SOC II compliance and resilient encryption through TLS and AES GCM. This makes it a great choice for businesses that need security and budget-friendly options.

Integrate AWS SES with CampaignHQ for Superior Email Delivery! 🚀

CampaignHQ combines smoothly with Amazon SES. Businesses can send unlimited emails through their AWS accounts. The setup takes just minutes. You keep control while having strong security features.

This combination gives you Amazon SES’s virtual deliverability manager with advanced features to boost email performance. The system gives you immediate insights about delivery and suggests configurations. You won’t need human consultants.

Users get access to:

• A complete delivery dashboard with key metrics
• Smart settings that adjust automatically for better inbox placement
• A full month of email delivery and engagement tracking

The platform’s Guardian feature makes smart changes to how emails are sent, which helps more emails reach inboxes. The system looks at key metrics and suggests the best settings for tools like DMARC and DKIM to boost delivery rates.

Email delivery works better with flexible search options that solve delivery problems fast. You can see when people open emails and click on content. The search results export easily for deeper analysis.

CampaignHQ works great with multiple domains. The system catches bounce and complaint data through Amazon SNS automatically. You get immediate statistics and can spot problems early.

Emails respond automatically to specific triggers, while smart tracking tools measure campaign results. These features create a complete email system that delivers reliably and grows with your business.

Wrap Up

AWS SES delivers reliable email solutions at prices that won’t break your budget. Companies can send 100,000 emails for just $69.70, which costs nowhere near what competitors like SendGrid and MailChimp charge.

You can get dedicated IP options starting at $24.95 monthly that help you retain control over deliverability. On top of that, companies using Amazon EC2 get 62,000 free emails every month, which adds real value to their AWS ecosystem.

CampaignHQ works smoothly with AWS SES and offers detailed analytics with advanced deliverability features. Connect your AWS SES account with CampaignHQ today to realize your email marketing’s full potential.

AWS SES proves to be the smart choice when you want to grow your email operations economically. Its affordable pricing, powerful features, and smooth integration make it the ideal solution for today’s email marketing needs.

Here are answers to common questions about Amazon SES pricing and functionality:

Can I use Amazon SES for free?

In fact, Amazon SES has a revised free tier that lets you send 3,000 messages monthly during your first year of SES usage. On top of that, it gives you 2,000 free messages daily when you send emails from Amazon EC2 or AWS Elastic Beanstalk.

Does AWS SES cost money?

AWS SES uses a pay-as-you-go model without any upfront fees. The cost becomes $0.10 per thousand emails once you’ve used up the free tier. Data transfer fees will apply, though your first GB of data transfer out stays free.

Can I use AWS SES to send email?

You can send emails through Amazon SES using three methods: the Amazon SES console, SMTP interface, or API. The console works well for test emails, but the SMTP interface or API is the quickest way to handle bulk sending.

What is the rate limit for SES API?

Rate limits depend on your account status. Sandbox accounts can send 200 messages per 24-hour period at one message per second. In spite of that, these quotas get higher when you move out of the sandbox, and rates adjust based on your specific use cases.

What is the difference between SNS and SES?

SES and SNS serve different purposes: