How to Calculate WhatsApp ROI: A Proven Framework for Measuring LTV
WhatsApp ROI has become a hot topic for marketers, and it’s easy to see why. WhatsApp’s massive user base of over 2 billion people gives…
With a rich background in full-stack development and over 10 years in tech, Vishal has helped shape products for leading startups like Volopay and Tapchief. Now as a co-founder of KumoHQ, he’s channeling his expertise into building CampaignHQ, an intuitive platform for email and WhatsApp automation. Vishal’s journey, fueled by a passion for email marketing and his father’s insights on lasting customer relationships, reflects his dedication to creating accessible, powerful tools for businesses everywhere.
WhatsApp ROI has become a hot topic for marketers, and it’s easy to see why. WhatsApp’s massive user base of over 2 billion people gives…
Making the right marketing automation pricing comparison feels daunting since businesses have so much at stake. Adobe Campaign guides the cross-channel marketing automation category with an…
AWS native tools are revolutionizing marketing operations for small and medium businesses. Small business establishments, not large corporations, accounted for 40% of total expenditure of…
The performance gap between netcore and aws pinpoint stands out clearly. AWS processes workloads 1.79x faster than Azure for SQL Server applications. AWS Lambda tasks finish 20% quicker…
Small businesses are moving away from legacy marketing platforms faster than ever before. Recent data shows that 38% of professionals say their teams canceled or…
Customer engagement platforms are changing faster as we approach 2026. Consumer expectations and technological advancements fuel this evolution. Research shows 71% of consumers expect individual-specific…
Real-time segmentation changes how businesses connect with their customers. AI-powered segmentation pipelines boost campaign performance by 40-60%. Our experience shows that knowing how to respond instantly…
Choosing the right AWS customer engagement solutions can make or break your business growth and customer relationships. The right engagement platform does more than offer…
Event driven marketing automation is changing the way businesses connect with customers. Top companies have embraced this approach, with 80% of them seeing revenue growth in…
Choosing between netcore vs AWS SES can feel overwhelming since there are at least 425 email service providers available today. We’ve really tested both platforms with…